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Swan Pilates – Privacy & GDPR Policy
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1. Introduction
Swan Pilates is committed to protecting your privacy and ensuring that your personal data is handled in compliance with the General Data Protection Regulation (GDPR) and applicable UK data protection laws.
2. Data Controller
Swan Pilates is the data controller of the personal information you provide. If you have questions about this policy, please contact us directly at [your email address].
3. What Data We Collect
We collect and process personal information you voluntarily provide when you:
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Complete the PAR-Q or informed consent form
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Book classes, events, or private sessions
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Subscribe to newsletters or updates
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Contact us by email, phone, or social media
This information may include:
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Full name
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Email address
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Phone number
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Emergency contact details
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Medical and health information relevant to exercise safety
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Any SEN (Special Educational Needs) disclosures you choose to share
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4. How We Use Your Data
We use your personal data to:
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Process bookings and payments
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Communicate important updates about your classes
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Provide a safe exercise environment by being aware of health or SEN needs
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Send newsletters or marketing emails (only with your consent)
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Maintain records to comply with insurance and legal obligations
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5. Legal Basis for Processing
We process your data under one or more of the following legal bases:
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Consent: when you opt in to marketing communications
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Contract: to provide the services you have requested
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Legal obligations: for insurance, health and safety, and tax compliance
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Legitimate interests: to run, improve, and protect our business
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6. Data Storage & Security
Your personal data is stored securely using password-protected digital systems and, where necessary, locked paper records. We take reasonable measures to protect your information against loss, theft, or misuse.
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7. Sharing Your Data
We do not sell your personal data. We only share it with trusted service providers (e.g., payment processors or booking systems) who help us deliver our services. These providers are required to keep your data confidential and secure.
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8. Data Retention
We will retain your data for as long as you remain an active client, or as long as necessary to comply with legal, insurance, and tax requirements.
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9. Your Rights
Under GDPR, you have the right to:
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Request access to the personal data we hold about you
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Request correction of any inaccuracies in your data
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Request deletion of your data (subject to legal or contractual obligations)
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Object to or restrict processing of your data
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Request data portability
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To exercise your rights, please contact us at hello@swan-pilates.com
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10. Cookies
If our website uses cookies, we will display a cookie banner requesting your consent. Cookies help us analyze website traffic and improve your browsing experience.
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11. Updates to this Policy
We may update this policy from time to time. The latest version will always be available on our website.